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One T-shirt at a time ...

Who knows a business better than its owner? That's the philosophy behind this kind of interview-style business video. Just get the entrepreneur talking about what they love and let the camera roll! OffCenter Designs founder and owner Kirsten Dickey proves why it works.

Of course, there's more to making an unforgettable than that! For this piece, our camera operator spent lots of time in Kirsten's shop capturing what goes on there. We also recruited models for a soundstage shoot to showcase her products. Post production was super fun, laying it all together with the right music and the right amount of energy.


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