How to tell your story —
tell someone else's

Here's a challenge that lots of nonprofit organizations face: How to tell their story to potential supporters without overwhelming the audience with dry facts and statistics? That is especially true of the Community Foundation of the Gunnison Valley — whose core mission is to serve as a clearing house for funding and support for other nonprofits. How do you make that sound inspiring?

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When CFGV Executive Director Pam Montgomery (now retired) approached Alan Wartes Media for a story consultation on that question, it didn't take long to convince her of the answer: "Share your story by telling someone else's." Promote one or two of the causes that CFGV funds.

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Montgomery agreed, and hired us to create two videos to do just that. The first highlights the importance of early childhood education and why donor funding plays a huge role in making it happen. The second is a heart wrenching first-person story told by a victim of sexual assault — and why the support she received from local nonprofit Project Hope of the Gunnison Valley literacy saved her life.

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Every business or organization has a moving story to tell.